About Us
Club Cocal is a lifestyle-focused real estate group based in Surf City, El Salvador with a private club and event space at the heart of it all. What makes us different? We’re all about building real community. With Club Cocal, you’re not just buying property, you’re stepping into a lifestyle and connecting with a network of like-minded folks who value independence, good vibes, and real connection.
WILL LEHR
Co-Founder + Visionary
Will has seen numerous real estate markets come to fruition over the years. Places he knew were unique before the crowd had discovered them. Will has invested in and sold real estate over the last 25 years in markets like Charleston, SC, Park City, UT, Austin, TX, and Costa Rica. He is convinced El Salvador is the next undiscovered gem.
Will has spent the last 25 years in alternative asset consulting, real estate sales, and management, helping thousands of individual investors diversify and manage alternative asset holdings including real estate, offshore investments, precious metals, bitcoin and crypto assets, private equity, commodities and more. He brings a wealth of knowledge to diversified financial planning. Contact Will
Curious about Will’s perspective on real estate in El Salvador? Check out these recent interviews!
ERIKA WEXLER
Co-Founder + Experience Curator
From a young age, I've been passionate about exploring new places and connecting people through shared experiences. At 20, I traveled extensively and spent a year in Spain, where I became fluent in Spanish and immersed myself in the rich cultural rhythms of the language. It was during this time that I met Will. Together, we backpacked through Costa Rica, falling deeply in love with Latin America. This experience planted the seeds for a long-term vision: to someday be a meaningful part of the region.
Over the years, we've explored opportunities to establish roots in Latin communities. In El Salvador we found our calling: Club Cocal is the culmination of nearly 25 years of dreams, learning, and growth. As a lifelong learner, my path has been shaped by an insatiable curiosity and a commitment to understanding both myself and the diverse world around me. This journey has led me to explore many fields professionally, yet one constant has remained: my dedication to authenticity and service. These values have been the foundation of everything I do.
At Club Cocal, I focus on curating events that not only cater to your specific needs but also foster unforgettable experiences that will become cherished memories. My approach is intentional and collaborative, working alongside you to bring your vision to life. I believe the synergy between Club Cocal and our guests is real and look forward to welcoming you to your new happy place! Contact Erika
PAUL PENDERGRASS
Real Estate Advisor
Paul Pendergrass is in El Salvador combining the personal and professional lessons and successes he has experienced since birth in South Texas. Raised in El Paso, Texas, and being the son of a Mexican mother, the Latin culture is in his blood, and it eased the decision to move to El Salvador during this very special time.
At Texas Christian University, Paul majored in finance w/ a real estate emphasis and minored in energy tech & management, leading to 10+ years of experience in the real estate industry. Working at various real estate companies around Texas, and investing in residential properties in DFW and commercial properties around Texas and Florida, Paul has gained valuable insight and knowledge that has helped him navigate and transition into the rapidly evolving El Salvador market.
A shift of the global consciousness in 2020 resulted in Paul turning his focus onto health and international sovereignty. After a few years of travel and research, coinciding with El Salvador making the turnaround of the century, Paul became a Salvadoran resident at the end of last year. By the Grace of God, the vision of an international real estate company has morphed with a beachfront property HQ and community space, and he couldn’t be more elated for what’s to come. Contact Paul
KEVIN FLORES
Gringo Concierge
Kevin grew up in Playa Cocal, where the beach wasn’t just a place to pass the time, it was home. From a young age, he could be found in the water, learning from the waves and the older surfers who came before him. Surfing became more than a hobby; it became part of who he is. Today, that same passion has come full circle as Kevin runs his own surf school out of Club Cocal, teaching guests not just how to ride waves but how to love the ocean the way he does. He’s also an ISA Level 1 certified surf instructor and has worked hard to learn English so he can better connect with and teach guests from around the world.
For anyone who visits, Kevin is often the first friendly face they meet and the one they’ll remember long after they leave. He’s there with a smile and a fresh coconut. He works hard every day to keep the grounds looking beautiful. More than anything, Kevin makes people feel welcome. Like they’re not just guests at a property but part of the Club Cocal family.
Looking ahead, Kevin dreams bigger than just surf lessons. He wants to share the opportunities he’s been given with the next generation, mentoring local kids and showing them what’s possible through surfing, hard work, and community. With Club Cocal as his home base, Kevin is creating something that’s about more than business. It’s about people, connection, and carrying forward the spirit of the place he’s proud to call home.